Deskripsi Pekerjaan
Are you a trend-setter with a deep passion for digital storytelling and influencer marketing? PT Herun International Brand Management is seeking a dynamic KOL Specialist to join our team in Kalideres, Jakarta. In this role, you will be the bridge between our brand and the most influential voices in the industry.
You will be responsible for conceptualizing creative campaigns, scouting emerging talent, and managing long-term partnerships that drive authentic engagement. If you thrive in the fast-paced world of social media trends and possess the negotiation skills to craft win-win collaborations, we want to hear from you. You will play a pivotal role in amplifying our brand presence and ensuring our voice resonates across various digital platforms.
Tanggung Jawab
- Identify, scout, and onboard high-potential KOLs and influencers across TikTok, Instagram, and YouTube.
- Develop creative campaign briefs that align with marketing objectives and current social media trends.
- Negotiate partnership contracts, deliverables, and compensation to ensure cost-efficiency and high ROI.
- Build and maintain strong, professional relationships with influencers and talent management agencies.
- Monitor campaign performance metrics, analyze data, and prepare insightful reports for management.
- Execute end-to-end campaign operations, from initial outreach to content approval and final evaluation.
- Stay updated on digital marketing trends and competitor activities to refine our influencer strategy continuously.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- Minimum 1-2 years of experience in influencer marketing, social media management, or talent scouting.
- Strong understanding of the Indonesian influencer landscape and social media algorithms.
- Exceptional negotiation, communication, and interpersonal skills.
- Proficiency in data analysis and experience with marketing reporting tools.
- Ability to multitask in a fast-paced environment and meet tight deadlines.
- Creative mindset with an eye for high-quality content.