Deskripsi Pekerjaan
Join our dynamic team at Staffinc Group as a Leader Surveyor in the Fast-Moving Consumer Goods (FMCG) industry. In this pivotal role, you will lead market research initiatives to gather valuable consumer insights that drive our product development, marketing strategies, and overall business growth. Your expertise in survey methodologies and data analysis will directly contribute to our company's competitive advantage in the Indonesian market.
As a Leader Surveyor, you will be responsible for designing and implementing comprehensive survey programs that capture consumer preferences, purchasing behaviors, and market trends. You will collaborate with cross-functional teams to translate data into actionable strategies, ensuring our products meet the evolving needs of Indonesian consumers. This position offers the opportunity to make a significant impact on our product portfolio and market positioning.
We are seeking a results-oriented professional with strong leadership skills and a passion for consumer insights. If you thrive in a fast-paced environment and are passionate about understanding what drives consumer behavior in the FMCG sector, we encourage you to apply for this exciting leadership opportunity.
Tanggung Jawab
- Design, develop, and implement comprehensive survey programs to gather consumer insights and market intelligence
- Lead a team of surveyors to ensure high-quality data collection and accurate reporting
- Analyze survey data to identify trends, patterns, and opportunities for product improvement
- Collaborate with marketing and product development teams to translate insights into actionable strategies
- Develop and maintain relationships with key stakeholders to ensure alignment on research objectives
- Monitor and evaluate survey methodologies to ensure data accuracy and reliability
- Prepare comprehensive reports and presentations to communicate findings to senior management
- Stay updated on industry trends and best practices in market research and survey methodologies
Kualifikasi
- Bachelor's degree in Marketing, Business, Statistics, or related field; Master's degree preferred
- Minimum of 3-5 years of experience in market research, with at least 2 years in a leadership role
- Proven experience in survey design, implementation, and data analysis in the FMCG sector
- Strong leadership skills with experience managing teams and driving performance
- Excellent analytical skills with the ability to interpret complex data and derive meaningful insights
- Proficiency in statistical analysis software and survey tools (SPSS, Excel, Qualtrics, etc.)
- Exceptional communication and presentation skills with the ability to articulate findings clearly
- Fluency in both Bahasa Indonesia and English is required