Deskripsi Pekerjaan
Are you a visionary marketing leader with a passion for the fast-paced aesthetics industry? IDS Medical Systems is looking for a strategic and creative Marcom Manager to spearhead our brand presence and engagement strategies in Jakarta. In this role, you will be the driving force behind our integrated marketing communications, overseeing digital presence, content strategy, large-scale events, and high-impact KOL (Key Opinion Leader) collaborations.
The ideal candidate will have a deep understanding of the medical aesthetics landscape and the ability to translate complex clinical information into compelling brand narratives. You will play a pivotal role in positioning IDS Medical Systems as a leader in the market, ensuring that our messaging resonates with medical professionals and consumers alike. If you are a results-oriented marketer who thrives in a collaborative environment, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive marketing communication strategies that align with business growth targets in the aesthetics sector.
- Lead the end-to-end digital marketing roadmap, including social media, SEO, SEM, and email marketing campaigns.
- Identify, build, and maintain long-term relationships with top-tier KOLs and medical experts to drive brand credibility.
- Manage the creative development and distribution of high-quality content across all owned and earned channels.
- Plan and execute high-profile industry events, workshops, and product launches to ensure maximum market impact.
- Collaborate with internal sales and product teams to ensure cohesive messaging and support for clinical solutions.
- Monitor campaign performance metrics and provide actionable insights to optimize ROI and brand awareness.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum 5-7 years of experience in Marketing Communications, preferably within the aesthetics, pharmaceutical, or medical device industry.
- Demonstrable experience in managing KOL networks and medical-related product launches.
- Proficiency in digital marketing tools, marketing analytics, and content management systems.
- Exceptional interpersonal and communication skills with the ability to influence diverse stakeholders.
- Strong strategic thinking abilities coupled with hands-on project management skills.
- Fluency in English and Bahasa Indonesia is essential for this role.