Deskripsi Pekerjaan
Join the Pacha Alpaca family as a Marketing Communication Specialist and bridge the gap between our unique brand and the vibrant Bali community. We are seeking a creative, energetic individual who can blend strategic digital marketing with the warmth of hospitality to promote the magical alpaca experience. In this hybrid role, you will be responsible for managing our brand voice across all channels while directly engaging with guests to ensure they have an unforgettable time with our fluffy friends. If you are passionate about storytelling, social media trends, and animal welfare, this is the perfect opportunity to grow your career in a tropical paradise.
Tanggung Jawab
- Manage and grow the company's presence on social media platforms (Instagram, TikTok, Facebook) with high-quality content and engagement.
- Conduct guided alpaca interactions, providing educational and entertaining information to guests while ensuring safety protocols.
- Develop and execute digital marketing campaigns to drive ticket sales, membership sign-ups, and event attendance.
- Create engaging blog posts, newsletters, and press releases highlighting the alpaca lifestyle and guest stories.
- Capture and edit professional photography and video content for use in marketing materials.
- Monitor online reviews and respond to customer inquiries to maintain a high standard of customer service.
- Collaborate with the operations team to align marketing strategies with on-site guest experiences.
Kualifikasi
- Bachelor’s degree in Marketing, Communication, Hospitality, or a related field.
- Strong command of English and Bahasa Indonesia with excellent verbal and written skills.
- Proven experience in social media management and content creation.
- Experience in customer service or hospitality is highly preferred.
- Ability to work flexible hours, including weekends and public holidays.
- Basic knowledge of photo and video editing software (e.g., Canva, Lightroom, CapCut).
- A genuine love for animals and a friendly, outgoing personality.