Deskripsi Pekerjaan
KLAMBIBALI is a prestigious lifestyle brand headquartered in Denpasar, Bali. We are dedicated to crafting premium products that blend traditional Indonesian aesthetics with modern design sensibilities. As we expand our footprint in the competitive retail landscape, we are looking for a passionate and results-driven Marketing Communication Specialist to join our dynamic team.
About the Role
As a Marketing Communication Specialist at KLAMBIBALI, you will be the driving force behind our brand's public image and communication strategy. You will develop and execute integrated campaigns that resonate with our target audiences, strengthen brand loyalty, and drive measurable business growth. You will work closely with the founders, design team, and sales department to ensure a cohesive brand narrative across all channels.
Your Daily Mission
Your day-to-day activities will involve crafting compelling content for our social media platforms (Instagram, TikTok, Facebook, YouTube), managing our email marketing campaigns, and coordinating with influencers and media partners. You will analyze campaign performance data to optimize our strategies and report on key metrics. We want you to bring fresh ideas to the table and help us connect with our community in innovative ways.
Why You'll Love Working Here
We offer a collaborative and creative work environment where your contributions are valued from day one. Enjoy the unique work-life balance that Bali offers, along with competitive compensation, career development opportunities, and a supportive team culture. This is more than just a job; it's a chance to grow your career with a beloved Indonesian brand.
If you are ready to take the next step in your marketing career and make a real impact, we encourage you to apply.
Tanggung Jawab
- Develop and implement comprehensive annual marketing communication plans aligned with business objectives.
- Manage day-to-day activities on all social media platforms (Instagram, TikTok, Facebook, YouTube), including content creation, scheduling, and community interaction.
- Write and edit compelling copy for various marketing materials, including website content, email newsletters, press releases, and advertisements.
- Coordinate with graphic designers and external agencies to produce high-quality visual content, including photoshoots and video production.
- Plan and execute influencer marketing campaigns and brand collaborations to expand reach and enhance brand credibility.
- Monitor and analyze campaign performance using tools like Google Analytics and social media insights, preparing detailed reports and actionable recommendations.
- Manage the marketing budget, ensuring effective allocation of resources for maximum ROI.
- Organize and manage brand events, product launches, and pop-up stores to drive customer engagement and sales.
Kualifikasi
- Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
- Minimum of 2-3 years of professional experience in a marketing communication role, preferably within the fashion, lifestyle, or retail industry.
- Exceptional copywriting and storytelling skills in both English and Indonesian.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer) and design software (e.g., Canva, Adobe Creative Suite is a plus).
- Strong understanding of SEO, SEM, and digital marketing analytics.
- Proven ability to manage multiple projects simultaneously and meet tight deadlines.
- Excellent interpersonal and communication skills, with the ability to work effectively in a team.
- A creative portfolio demonstrating previous successful campaigns or content creation is preferred.