Deskripsi Pekerjaan
Are you a dynamic marketing professional with a passion for fitness and lifestyle brands? Exertainment Indonesia is seeking a creative and result-oriented Marketing Executive to join our high-energy team in Jakarta. In this role, you will be the engine behind our brand presence, executing comprehensive marketing campaigns that boost member acquisition and foster deep community engagement.
As our Marketing Executive, you will play a pivotal role in bridging the gap between our fitness offerings and our target audience. You will work closely with the management team to design promotional events, manage multi-channel social media strategies, and track performance metrics to ensure our brand remains at the forefront of the Indonesian fitness industry. If you thrive in a fast-paced environment and have a knack for storytelling and trend-spotting, we want to meet you.
Tanggung Jawab
- Develop and execute integrated marketing campaigns to drive brand awareness and member growth.
- Manage end-to-end event planning and promotional activities, ensuring seamless execution and maximum attendance.
- Curate, schedule, and monitor engaging content across all social media platforms to increase community interaction.
- Collaborate with internal teams to create marketing collaterals, including digital ads, brochures, and in-club signage.
- Track, analyze, and report on the performance of marketing initiatives to optimize ROI and strategy.
- Conduct market research to stay ahead of industry trends and competitor activities in the local market.
- Build and maintain relationships with influencers and local partners to expand brand reach.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum 2 years of experience in a marketing or brand executive role, preferably in the fitness, retail, or lifestyle industry.
- Strong proficiency in social media management tools and content creation platforms (e.g., Canva, Adobe Creative Suite).
- Proven ability to manage multiple projects simultaneously under tight deadlines.
- Excellent communication and interpersonal skills, with a focus on copywriting and public relations.
- Data-driven mindset with the ability to interpret analytics and translate them into actionable insights.
- Fluent in Bahasa Indonesia and proficient in English.