Deskripsi Pekerjaan
Are you a creative marketer with a passion for technology? Kiddles, a leader in Kids Learning Chinese, is looking for a versatile Marketing & IT Specialist to join our growing team in Bogor Utara. In this unique dual-role, you will bridge the gap between digital growth and technical infrastructure, ensuring that our educational mission reaches more families effectively.
You will be responsible for scaling our franchise presence through targeted marketing campaigns while maintaining the IT systems that power our learning platform. The ideal candidate is a tech-savvy professional who understands modern digital marketing trends and can provide hands-on technical support to optimize our daily operations.
Tanggung Jawab
- Develop and execute multi-channel marketing strategies to drive franchise growth and brand awareness.
- Manage social media platforms, email marketing, and content creation tailored for parents and educational institutions.
- Provide IT technical support for internal staff and troubleshoot hardware/software issues.
- Maintain the company website, perform routine updates, and monitor performance metrics.
- Manage CRM databases and ensure data accuracy for marketing and franchise leads.
- Collaborate with management to optimize technical workflows and educational software tools.
- Analyze campaign performance data to provide actionable insights for future marketing efforts.
Kualifikasi
- Bachelor’s degree in Marketing, Information Technology, Computer Science, or a related field.
- Proven experience in digital marketing, specifically for educational services or franchises.
- Strong technical aptitude with experience in IT support, network troubleshooting, and website maintenance (WordPress preferred).
- Excellent communication skills in Indonesian (English proficiency is a plus).
- Ability to multitask and switch effectively between creative marketing tasks and technical problem-solving.
- Self-motivated with a strong desire to contribute to an educational environment.
- Familiarity with graphic design tools (Canva/Adobe) and digital advertising platforms (Meta Ads/Google Ads).