Deskripsi Pekerjaan
M-Commerce Corporation is a dynamic and rapidly growing leader in the Retail & Consumer Products sector, committed to delivering exceptional value and innovative solutions to a diverse customer base across the Philippines. As we continue to expand our market footprint, we are seeking a highly skilled and visionary Marketing Manager to lead our brand strategy from our headquarters in the heart of Bonifacio Global City (BGC), Taguig.
This is a full-time, onsite role that places you at the center of Metro Manila's most vibrant business district. You will be responsible for developing and executing comprehensive marketing strategies that drive brand visibility, strengthen brand messaging, and accelerate revenue growth. As a key leader within the organization, you will directly oversee all marketing operations, including campaign management, digital marketing, market research, budget allocation, and team development. Your strategic insights will be crucial in identifying new market trends, optimizing customer engagement, and ensuring our brand remains competitive and top-of-mind.
We are looking for a data-driven creative thinker who thrives in a fast-paced environment. The ideal candidate possesses a strong blend of analytical rigor and creative flair, with a deep understanding of the Philippine consumer landscape. From steering integrated marketing campaigns to collaborating with product and sales teams, your leadership will be instrumental in achieving our aggressive growth targets.
If you are a passionate marketing professional ready to take on a challenging and rewarding role, we encourage you to join M-Commerce Corporation and help shape the future of retail.
Tanggung Jawab
- Develop and implement comprehensive marketing strategies to enhance brand equity, drive customer acquisition, and increase market share in the retail sector.
- Lead, mentor, and manage the marketing team, fostering a high-performance culture and ensuring the achievement of all departmental KPIs.
- Oversee the planning, execution, and optimization of integrated marketing campaigns across digital (SEO/SEM, social media, email) and traditional (print, in-store) channels.
- Manage the marketing budget meticulously, tracking ROI across all initiatives and making data-driven decisions to maximize spend efficiency.
- Conduct ongoing market research, competitor analysis, and consumer trend identification to inform marketing direction and product positioning.
- Strengthen and maintain consistent brand messaging across all customer touchpoints to ensure a unified and powerful brand voice.
- Collaborate closely with cross-functional teams (Sales, Product Development, Supply Chain) to ensure seamless execution of product launches and promotional activities.
- Monitor and report on campaign performance, utilizing analytics tools to generate actionable insights and continuously improve marketing effectiveness.
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree or MBA is a strong plus.
- Minimum of 5 to 7 years of progressive marketing experience, with at least 2 years in a managerial capacity, preferably within Retail, FMCG, or Consumer Products.
- Proven track record of developing and executing successful marketing strategies that have delivered measurable business growth.
- Strong leadership and people management skills with experience in building, training, and motivating high-performing teams.
- Excellent verbal and written communication skills in English and Filipino, with the ability to craft compelling brand stories.
- Highly analytical with proficiency in marketing analytics tools (e.g., Google Analytics, Meta Business Suite) and CRM platforms.
- Exceptional project management and organizational skills, with the ability to manage multiple priorities in a fast-paced, onsite environment.
- Must be willing to work full-time in Bonifacio Global City (BGC), Taguig.