Deskripsi Pekerjaan
PT Cipta Tehnik Abadi (PT CTA) is a leading provider of industrial machinery, equipment, and boiler pipes, established in 1975. We specialize in the construction, fabrication, installation, and repair of machinery for the sugar industry. With decades of experience, we are committed to delivering high-quality engineering solutions to our clients. We are currently seeking a dynamic Marketing Professional to join our team in East Java and help drive our brand growth in the industrial sector.
As a Marketing Professional at PT CTA, you will be instrumental in promoting our diverse range of services, from boiler systems to general construction and fabrication. You will develop and implement marketing strategies that resonate with our B2B audience, ensuring our technical expertise is effectively communicated. We are looking for a creative thinker who can leverage digital platforms and traditional methods to generate leads and enhance our market presence.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies to promote PT CTA's industrial equipment, boiler pipes, and construction services.
- Manage and optimize the company's social media channels and corporate website to drive engagement and lead generation.
- Create compelling content, including brochures, proposals, and technical documentation, highlighting our fabrication and installation capabilities.
- Coordinate with the sales team to identify market opportunities and support business development activities in the sugar industry.
- Monitor industry trends and competitor activities to ensure PT CTA remains a market leader in machinery and equipment supply.
- Organize and participate in industry exhibitions, trade shows, and networking events to increase brand visibility.
- Analyze marketing campaign performance metrics to improve ROI and optimize future marketing efforts.
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in marketing, preferably within the industrial, construction, or manufacturing sectors.
- Strong understanding of B2B marketing principles and digital marketing tools.
- Excellent written and verbal communication skills in English and Bahasa Indonesia.
- Ability to translate technical engineering concepts into appealing marketing messages.
- Self-motivated with the ability to work independently and manage multiple projects simultaneously.
- Valid driver's license and willingness to travel for business meetings or events.