Deskripsi Pekerjaan
Cheri Patisserie is a leading name in the premium dessert industry in Yogyakarta, known for our commitment to quality and artistry. We are currently seeking a dynamic and strategic Marketing & Project Manager to join our growing team. In this pivotal role, you will be the heartbeat of our brand's growth, balancing high-level marketing strategies with the meticulous execution of operational projects.
As our Marketing & Project Manager, you will not just promote our products; you will cultivate experiences. You will lead marketing initiatives that resonate with our target audience while simultaneously managing project timelines to ensure our brand remains at the forefront of the culinary scene. If you are a creative visionary who thrives on data, loves the pastry industry, and enjoys the satisfaction of seeing complex projects come to fruition, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies to increase brand awareness and customer acquisition.
- Manage end-to-end operational projects, from conceptualization to post-launch evaluation.
- Analyze market trends and consumer insights to identify new opportunities for growth.
- Coordinate with internal teams to ensure all marketing and promotional materials align with brand identity.
- Manage social media calendars, content creation schedules, and digital advertising performance.
- Monitor and report on project KPIs, adjusting tactics to ensure optimal results.
- Oversee event planning and collaborative marketing partnerships within the Yogyakarta region.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Minimum 2-3 years of experience in marketing, project management, or a similar leadership role.
- Strong understanding of digital marketing tools, SEO/SEM principles, and social media analytics.
- Excellent communication skills with the ability to convey a brand's narrative effectively.
- Proven ability to manage multiple projects simultaneously under tight deadlines.
- Strong organizational and analytical skills with a proactive, problem-solving mindset.
- Previous experience in the F&B or retail/hospitality industry is highly preferred.