Deskripsi Pekerjaan
Join Rajawali Mandiri Indo Jaya's dynamic marketing team and drive our brand's growth in the competitive Indonesian market. We're seeking a creative and results-driven Marketing Specialist to develop and execute innovative strategies that expand our market reach and enhance customer engagement. In this role, you'll collaborate with cross-functional teams to transform market insights into impactful campaigns while optimizing ROI through data-driven decisions. If you're passionate about building brand narratives and connecting with audiences authentically, this opportunity offers a platform to shape our marketing vision in Sumatera Utara.
Tanggung Jawab
- Develop and implement comprehensive marketing strategies aligned with business objectives
- Manage digital campaigns across social media, email, and content platforms
- Conduct market research to identify trends and competitive opportunities
- Create engaging marketing collateral including digital content and promotional materials
- Analyze campaign performance metrics and optimize strategies accordingly
- Coordinate with sales teams to ensure consistent brand messaging
- Manage marketing budgets and track expenditure efficiency
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 2 years of experience in marketing roles
- Proficiency in digital marketing tools (Google Analytics, social media platforms)
- Strong analytical skills with data interpretation abilities
- Excellent written and verbal communication in Bahasa Indonesia
- Creative thinking with ability to generate innovative solutions
- Experience in developing marketing budgets and ROI reporting