Deskripsi Pekerjaan
Are you a dynamic marketing professional who thrives in a fast-paced environment? We are looking for a sharp, results-oriented Marketing Specialist to join our growing team in Jakarta. We believe in moving fast, thinking critically, and delivering high-impact results. If you are passionate about brand growth, data-driven strategies, and creative execution, this is the perfect opportunity for you to accelerate your career.
As a Marketing Specialist, you will be instrumental in driving our brand presence forward. You will work closely with cross-functional teams to conceptualize and execute integrated marketing campaigns that resonate with our target audience. We value proactive individuals who can take ownership of projects, analyze performance metrics, and pivot strategies to ensure maximum ROI.
We foster a culture of innovation and continuous improvement. You won't just be managing tasks; you will be contributing to the strategic direction of our marketing efforts in one of Southeast Asia's most vibrant business hubs.
Tanggung Jawab
- Develop and implement integrated marketing strategies across digital and traditional channels.
- Create high-quality, engaging content for social media, email newsletters, and marketing collateral.
- Manage end-to-end campaign lifecycles, from conceptualization and budget planning to execution and post-campaign analysis.
- Monitor market trends and competitor activities to identify new growth opportunities.
- Collaborate with the design and sales teams to ensure brand consistency and effective lead generation.
- Analyze campaign performance metrics (KPIs) and prepare detailed reports for management.
- Optimize landing pages and ad spend to improve conversion rates and acquisition costs.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 2-3 years of proven experience in marketing, digital marketing, or brand management.
- Strong understanding of SEO, SEM, social media advertising, and performance marketing platforms.
- Excellent communication skills in both Indonesian and English.
- Ability to work under pressure, manage multiple projects simultaneously, and meet tight deadlines.
- Proficiency in marketing analytics tools (e.g., Google Analytics, Meta Business Suite).
- Strong creative problem-solving skills and a 'growth mindset'.