Deskripsi Pekerjaan
Medikasih is seeking a passionate and results-oriented Marketing Specialist to join our dynamic team in Jakarta Timur. In this pivotal role, you will be responsible for promoting our business and driving brand awareness across various channels. We are looking for an individual who can translate our company vision into compelling marketing campaigns that resonate with our target audience. As part of our marketing team, you will play a key role in shaping our brand identity and executing strategies that contribute to our overall growth. This includes managing digital platforms, creating engaging content, and analyzing market trends to stay ahead of the competition. If you are a creative thinker with a strategic mindset, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies to promote the Medikasih brand and drive business growth.
- Manage and optimize digital marketing channels, including social media (Facebook, Instagram, LinkedIn) and email marketing campaigns.
- Create high-quality, engaging content such as blog posts, infographics, and promotional materials tailored to our target audience.
- Conduct market research and competitor analysis to identify new opportunities and refine marketing approaches.
- Collaborate with the sales and product teams to ensure alignment of marketing efforts with business objectives.
- Analyze campaign performance metrics and prepare regular reports to optimize future marketing initiatives.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 1-3 years of experience in digital marketing or a similar role.
- Strong understanding of SEO, SEM, and social media algorithms.
- Proficiency in using marketing tools (e.g., Google Analytics, HubSpot, social media management platforms).
- Excellent written and verbal communication skills in English and Indonesian.
- Creative mindset with the ability to generate innovative ideas for campaigns.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.