Deskripsi Pekerjaan
Are you a passionate marketer looking to make a meaningful impact in the world of EdTech? Koding Next is expanding our team in East Jakarta, and we are looking for a creative, data-driven, and energetic Marketing Specialist to help us reach more students and parents.
At Koding Next, we believe that coding is the literacy of the future. We provide high-quality education in technology to the younger generation. As a Marketing Specialist, you will be the voice of our brand, crafting compelling narratives that resonate with our target audience, driving community engagement, and supporting our growth in the Jakarta region. If you are eager to work in a collaborative, friendly, and innovative environment where your ideas are valued, we want to hear from you.
We are looking for someone who doesn't just 'do marketing' but truly understands the EdTech landscape and is motivated by our mission to empower children through technology.
Tanggung Jawab
- Develop and execute multi-channel marketing campaigns to drive enrollment and brand awareness.
- Manage social media platforms, creating engaging content tailored to the local community in East Jakarta.
- Organize and represent Koding Next at educational events, school partnerships, and community workshops.
- Analyze marketing performance metrics and provide actionable insights to improve campaign ROI.
- Coordinate with the operations team to align marketing activities with student intake cycles.
- Develop promotional materials and manage local advertising assets effectively.
- Build and maintain relationships with key influencers, schools, and parents in the area.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum 1-2 years of experience in marketing, preferably within the education or service industry.
- Proven ability to create engaging digital content for social media and email marketing.
- Excellent communication skills in both Bahasa Indonesia and English.
- Strong understanding of the local market in Jakarta, particularly in East Jakarta.
- Passionate about technology, education, and childhood development.
- Self-motivated, creative problem-solver with a strong team-oriented mindset.
- Proficiency in basic design tools (e.g., Canva, Adobe Express) is a plus.