Deskripsi Pekerjaan
Join Dharma Lautan Utama's dynamic marketing team and drive brand engagement across digital platforms. As a Marketing Staff, you'll be instrumental in shaping our company's online presence through strategic social media management, compelling content creation, and proactive community engagement. This role requires a creative professional who can effectively communicate brand values while building meaningful relationships with diverse audiences. You'll monitor campaign performance, analyze audience insights, and collaborate with cross-functional teams to ensure cohesive brand messaging across all channels. The ideal candidate thrives in fast-paced environments and possesses a passion for innovative marketing solutions that resonate with Indonesian consumers.
Tanggung Jawab
- Manage and execute company's official social media strategy across platforms (Instagram, Facebook, LinkedIn, etc.)
- Develop engaging content calendars including written posts, visuals, and multimedia assets
- Monitor community interactions, respond to inquiries, and manage brand reputation
- Analyze performance metrics and optimize campaigns based on data insights
- Coordinate with design and product teams for consistent brand messaging
- Research industry trends and competitor activities to identify opportunities
- Organize virtual and offline marketing events to boost brand visibility
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 2 years experience in social media management and content creation
- Proficiency in digital marketing tools (Hootsuite, Canva, Google Analytics)
- Strong written and verbal communication skills in Bahasa Indonesia
- Experience with community management and crisis communication
- Creative mindset with ability to produce visually appealing content
- Understanding of SEO principles and content marketing strategies
- Ability to work collaboratively in cross-functional teams