Deskripsi Pekerjaan
Are you a visionary creative with a data-driven mindset? Trixie is looking for a passionate Marketing Strategist to join our growing team in Klaten. In this role, you will be the architect behind our brand's growth, conceptualizing and executing innovative marketing campaigns that resonate with our target audience and drive measurable business results.
We foster a collaborative, high-energy environment where your voice matters. If you are eager to take ownership of marketing initiatives, stay ahead of industry trends, and thrive in a role that values professional development, we want to hear from you. You will play a critical role in shaping our market presence and ensuring Trixie remains a leader in our sector.
Tanggung Jawab
- Develop and implement comprehensive marketing strategies to boost brand awareness and market share.
- Analyze market trends, competitor activities, and consumer behavior to identify growth opportunities.
- Collaborate with cross-functional teams to align marketing efforts with business goals.
- Manage end-to-end campaign lifecycles, from conceptualization and budgeting to execution and performance tracking.
- Monitor and report on key performance indicators (KPIs) to optimize ROI.
- Create engaging content for diverse digital and offline platforms.
- Stay updated on emerging marketing technologies and best practices to maintain a competitive edge.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum 2-3 years of proven experience in marketing strategy or brand management.
- Strong analytical skills with proficiency in data-driven decision-making tools (e.g., Google Analytics).
- Excellent communication and presentation skills in both English and Indonesian.
- Creative problem-solving abilities and a proactive, results-oriented mindset.
- Ability to work effectively in a collaborative, fast-paced environment.
- Experience with digital marketing channels, including social media, SEO, and content marketing.