Deskripsi Pekerjaan
Are you a visionary marketer passionate about conscious living and wellness? Novo Ubud is redefining the concept of a modern lifestyle destination, blending luxury, community, and holistic wellness. We are seeking a creative and data-driven Marketing Strategist Specialist to join our team in the heart of Bali.
In this role, you will be the architect of our brand voice, designing strategies that resonate with our global community. You will work at the intersection of lifestyle hospitality and property development, crafting campaigns that go beyond mere promotion to tell a story of connection and comfort. If you thrive in an environment that values innovation, aesthetics, and meaningful engagement, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive multi-channel marketing strategies to drive brand awareness and community growth.
- Manage end-to-end digital marketing campaigns across social media, email, and content platforms.
- Analyze market trends and consumer behavior to optimize campaign performance and ROI.
- Collaborate with internal design and operations teams to create compelling visual and written assets.
- Oversee community engagement initiatives, fostering relationships with brand ambassadors and local partners.
- Monitor and report on key performance indicators (KPIs) to refine future marketing efforts.
- Maintain the integrity of the Novo Ubud brand identity across all touchpoints.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 3-5 years of experience in marketing strategy, preferably within hospitality, lifestyle, or real estate sectors.
- Deep understanding of digital marketing tools (SEO, SEM, Social Media Ads, CRM).
- Exceptional storytelling and copywriting skills with a keen eye for aesthetic detail.
- Ability to thrive in a dynamic, multicultural environment.
- Strong analytical mindset with the ability to translate data into actionable insights.
- Experience living or working in Bali or a deep understanding of the local wellness-focused lifestyle market is a strong plus.