Deskripsi Pekerjaan
Are you a strategic marketing professional with a passion for the automotive industry? Dirgaputra Ekapratama is seeking a highly motivated and analytical Marketing Supervisor to lead the growth and brand positioning of our battery (aki) product line.
In this pivotal role, you will act as the driving force behind our battery product development and market penetration strategies. You will be responsible for conducting deep-dive market analysis, monitoring competitor trends, and crafting data-driven campaigns that resonate with both B2B and B2C audiences. If you possess a sharp analytical mind, excellent communication skills, and the ability to translate technical product features into compelling value propositions, we want to hear from you.
As part of our dynamic team in Jakarta Timur, you will have the autonomy to shape the future of our product portfolio while collaborating with cross-functional teams to ensure our batteries remain the preferred choice in the market.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies for the battery product line to achieve sales and growth targets.
- Conduct thorough market research and competitor analysis to identify new growth opportunities and potential product gaps.
- Collaborate with the product development team to translate market insights into technical specifications and product enhancements.
- Manage end-to-end campaign planning, including digital, traditional, and trade marketing initiatives.
- Monitor and analyze product performance metrics, adjusting strategies based on real-time data and market feedback.
- Build and maintain strong relationships with key stakeholders, dealers, and distribution partners.
- Create effective sales tools and product documentation to support the distribution and sales teams.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 3-5 years of experience in product marketing, preferably within the automotive or battery industry.
- Strong analytical skills with the ability to interpret market data and translate it into actionable business strategies.
- Proficiency in digital marketing tools and CRM software.
- Exceptional project management skills with a proven track record of managing marketing campaigns on time and within budget.
- Strong communication skills in both Indonesian and English.
- Highly self-motivated, results-oriented, and able to thrive in a fast-paced environment.