Deskripsi Pekerjaan
Join Puma Cat Indonesia as a Merchandising Manager and drive our multi-channel retail strategy to new heights. In this pivotal role, you'll orchestrate end-to-end merchandising operations across digital and physical touchpoints, ensuring seamless customer experiences while maximizing sales performance and brand visibility. You'll analyze market trends, consumer behavior, and competitive landscapes to develop data-driven assortments that resonate with Indonesian fashion enthusiasts. Collaborate with cross-functional teams to align product launches, promotions, and inventory strategies with seasonal campaigns and financial targets. Your strategic leadership will directly impact market share growth and revenue optimization in Southeast Asia's dynamic retail landscape.
Tanggung Jawab
- Develop and execute multi-channel merchandising strategies to maximize sales conversion and brand equity
- Optimize product assortments across retail channels based on market analysis and performance metrics
- Collaborate with marketing, supply chain, and sales teams to align GTM strategies and inventory allocation
- Monitor sales data and market trends to identify growth opportunities and adjust merchandising tactics
- Manage promotional planning and pricing strategies to drive profitability and customer loyalty
- Lead cross-functional projects to implement visual merchandising standards and in-store experiences
- Report on merchandising KPIs and provide actionable insights to senior leadership
Kualifikasi
- Bachelor's degree in Business, Marketing, or Retail Management (MBA preferred)
- 5+ years of merchandising experience in retail/consumer goods with multi-channel exposure
- Proven track record in developing GTM strategies and achieving sales targets in competitive markets
- Advanced proficiency in data analysis tools (Excel, SQL, BI platforms) and retail systems
- Strong leadership skills with experience managing cross-functional teams and projects
- Deep understanding of Indonesian retail landscape and consumer purchasing behavior
- Excellent negotiation, communication, and problem-solving abilities