Deskripsi Pekerjaan
Join the dynamic team at Mega Ponsel Indonesia as a Performance Marketer and drive our digital growth strategy. In this pivotal role, you will be responsible for planning, executing, and optimizing high-impact digital marketing campaigns across various channels. We are looking for a data-driven professional who can translate analytics into actionable strategies to maximize ROI and user acquisition. You will manage budgets efficiently, analyze market trends, and collaborate with creative teams to deliver compelling messaging that resonates with our target audience in Indonesia. If you are passionate about performance marketing and want to make a tangible impact in the tech industry, we want to hear from you.
Tanggung Jawab
- Develop and implement comprehensive performance marketing strategies to drive traffic and conversions.
- Manage and optimize paid advertising campaigns on Google Ads, Facebook, Instagram, and other major platforms.
- Analyze campaign performance data (KPIs, ROAS, CTR, CPC) to identify trends and areas for improvement.
- Prepare detailed monthly reports and presentations for stakeholders to demonstrate ROI.
- Conduct A/B testing on ad creatives and landing pages to improve conversion rates.
- Stay updated with the latest digital marketing trends, tools, and algorithm changes.
- Collaborate with the creative team to ensure high-quality content delivery.
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field.
- Minimum of 1-3 years of experience in performance marketing or digital advertising.
- Proven track record of managing large advertising budgets and achieving high ROAS.
- Strong analytical skills with the ability to interpret complex data sets.
- Excellent written and verbal communication skills in English and Bahasa Indonesia.
- Proficiency in using analytics tools (Google Analytics, Hotjar, etc.).
- Self-motivated and able to work independently in a fast-paced environment.