Deskripsi Pekerjaan
Join our dynamic team at PT Sekawan Media Informatika as a Performance Marketing Specialist and drive measurable business growth through strategic digital campaigns. We're seeking a results-driven professional to optimize multi-channel marketing initiatives that boost traffic, generate qualified leads, and enhance conversion rates. In this role, you'll leverage data-driven insights to refine campaigns across digital platforms, ensuring maximum ROI and sustainable business expansion. If you're passionate about transforming marketing metrics into tangible business outcomes, we want to hear from you!
Tanggung Jawab
- Plan, execute, and optimize performance marketing campaigns across digital channels
- Analyze campaign data to identify optimization opportunities and improve KPIs
- Develop A/B testing strategies to enhance conversion rates and user engagement
- Collaborate with creative teams to align campaign assets with marketing objectives
- Monitor industry trends and competitor activities to refine marketing strategies
- Generate comprehensive performance reports and actionable insights for stakeholders
- Manage digital advertising budgets efficiently to maximize ROI
Kualifikasi
- Minimum 2 years of hands-on experience in performance marketing
- Proficiency in Google Ads, Facebook Ads Manager, and programmatic advertising
- Strong analytical skills with experience in data visualization tools
- Proven track record of improving conversion rates and ROI
- Understanding of digital marketing funnels and attribution models
- Excellent communication and cross-functional collaboration skills
- Certification in Google Ads or Facebook Blueprint preferred