Deskripsi Pekerjaan
Join Yongwang Electronics as a Product Marketing Staff and drive our product success in the competitive electronics market. You will develop and execute innovative product promotion strategies that resonate with Indonesian consumers while building brand loyalty. This role requires a strategic thinker who can transform market insights into actionable campaigns across digital and traditional channels. You'll collaborate with product development, sales, and design teams to ensure cohesive messaging and market positioning. The ideal candidate will thrive in fast-paced environments, analyze campaign performance metrics, and continuously optimize marketing efforts to exceed growth targets. If you're passionate about connecting products with audiences and want to contribute to a leading electronics brand, we invite you to apply and make a tangible impact.
Tanggung Jawab
- Develop and implement comprehensive product promotion strategies aligned with business objectives
- Conduct market research and competitor analysis to identify growth opportunities
- Collaborate with cross-functional teams to align marketing campaigns with product roadmaps
- Create compelling marketing collateral including brochures, case studies, and digital content
- Manage multi-channel marketing campaigns across digital, social, and traditional platforms
- Analyze campaign performance metrics and provide actionable insights for optimization
- Build and maintain relationships with media partners and industry stakeholders
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 3+ years of product marketing experience in electronics/technology sector
- Strong analytical skills with proficiency in data interpretation
- Excellent written and verbal communication in English and Bahasa Indonesia
- Experience with digital marketing tools (Google Analytics, social media platforms)
- Proven ability to manage multi-channel campaigns from concept to execution
- Creative problem-solving skills with market innovation mindset