Deskripsi Pekerjaan
Are you a strategic thinker passionate about driving organic growth? PT BONJOUR BALI STORE is looking for a results-driven SEO Manager to lead our digital marketing efforts. In this pivotal role, you will be responsible for developing and executing comprehensive SEO strategies that elevate our ecommerce platform to new heights.
As the SEO Manager, you will act as a guardian of our online visibility. You will lead a dedicated team of marketing professionals, guiding them in optimizing web content, improving site architecture, and securing high-value backlinks. We are looking for someone who can translate complex data into actionable insights, ensuring our brand remains a top contender in the competitive Bali market. If you have a proven track record of increasing organic traffic and are eager to shape the future of our online store, we want to hear from you.
Tanggung Jawab
- Develop and implement comprehensive SEO strategies tailored to the ecommerce industry to drive organic traffic growth.
- Conduct in-depth keyword research and competitor analysis to identify high-value opportunities for ranking improvement.
- Lead and mentor the SEO team, providing training and performance feedback to ensure high-quality output.
- Optimize on-page elements, including title tags, meta descriptions, headers, and image alt text, for maximum search visibility.
- Monitor and analyze website performance using Google Analytics and Search Console to report on KPIs and ROI.
- Collaborate with content creators and web developers to ensure technical SEO best practices are followed.
- Build and manage high-quality backlink profiles through outreach and relationship building.
Kualifikasi
- Minimum of 3-5 years of experience in SEO, with at least 2 years in a managerial or lead role.
- Strong proficiency in SEO tools such as Ahrefs, SEMrush, or Moz, and analytics platforms like Google Analytics 4.
- Demonstrated experience managing organic traffic growth for ecommerce platforms.
- Excellent understanding of on-page, off-page, and technical SEO fundamentals.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Proven leadership and team management capabilities.
- Fluency in English and Bahasa Indonesia is preferred.