Deskripsi Pekerjaan
Are you a creative storyteller with a pulse on the latest digital trends? PT TORRAS INNOVATION DEVELOPMENT is looking for a dynamic and passionate Short Content Specialist to join our growing marketing team in Jakarta Utara. As short-form video continues to dominate the digital landscape, we are seeking a candidate who doesn't just follow trends but sets them.
In this role, you will be the creative engine behind our TikTok, Instagram Reels, and YouTube Shorts presence. You will bridge the gap between brand identity and viral engagement, ensuring our products resonate with a modern audience. We provide a collaborative environment where innovation is celebrated, and your creative vision can reach millions of viewers. If you have a portfolio full of engaging clips and a deep understanding of social media algorithms, we want to hear from you!
Our ideal candidate is someone who is highly organized, possesses a keen eye for visual aesthetics, and can move quickly from ideation to final edit. At Torras, we believe in the power of short-form content to build community and drive growth. Join us and help shape the future of our digital brand presence.
Tanggung Jawab
- Conceptualize, script, and storyboard engaging short-form video content for platforms like TikTok, Reels, and Shorts.
- Stay ahead of the curve by identifying and executing on emerging social media trends and viral audio.
- Handle the end-to-end production process, including filming, lighting, and high-quality mobile or desktop editing.
- Collaborate with the marketing and design teams to ensure content aligns with overall brand strategy and product launches.
- Analyze performance metrics and engagement data to optimize content strategy and improve reach.
- Manage the daily content calendar and ensure consistent posting schedules across all short-form platforms.
- Engage with the community by monitoring comments and participating in relevant platform challenges.
- Oversee equipment maintenance and ensure all visual assets meet brand quality standards.
Kualifikasi
- Proven experience as a Content Creator, Video Specialist, or similar role with a strong focus on short-form video.
- Advanced proficiency in video editing software such as CapCut, Adobe Premiere Pro, or Final Cut Pro.
- Deep understanding of TikTok and Instagram algorithms, including best practices for hashtags and SEO.
- Creative mindset with the ability to turn technical product features into entertaining, bite-sized content.
- Excellent communication skills and the ability to work effectively in a fast-paced team environment.
- A strong portfolio demonstrating previous success in creating viral or high-engagement short-form videos.
- Bachelor's degree in Marketing, Communications, Creative Media, or a related field is preferred.
- Highly self-motivated with the ability to manage multiple projects under tight deadlines.