Deskripsi Pekerjaan
Nexgen is seeking a creative and organized Social Media Content Administrator to join our growing team in Karanganyar. If you are passionate about digital trends, have a keen eye for engaging storytelling, and enjoy managing online communities, this role is perfect for you. You will play a pivotal role in shaping our brand's voice across various social media platforms, ensuring that our content is not only visually appealing but also strategically aligned with our marketing objectives.
As our Social Media Content Administrator, you will be responsible for the end-to-end management of our content calendar. This includes crafting compelling captions, scheduling posts, and engaging directly with our audience to foster community growth. We are looking for someone who thrives in a fast-paced environment and possesses the ability to analyze performance metrics to optimize future content strategy.
Tanggung Jawab
- Develop and execute a comprehensive social media content calendar across platforms like Instagram, TikTok, and Facebook.
- Draft creative, engaging, and brand-aligned captions that resonate with our target audience.
- Manage the scheduling and timely publishing of all digital content.
- Monitor social media channels for audience interaction, ensuring timely and professional responses to comments and messages.
- Track and analyze key performance metrics (KPIs) to provide insights and reporting on content success.
- Collaborate with the design team to ensure visual assets align with campaign goals.
- Stay up-to-date with the latest social media trends, algorithm changes, and industry best practices.
Kualifikasi
- Minimum High School Diploma (SMA/SMK) or Diploma/Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience or internship in social media management or digital content creation.
- Proficiency in social media management tools (e.g., Meta Business Suite, Hootsuite, or similar).
- Strong command of written Indonesian with a creative flair for storytelling.
- Basic knowledge of photo or video editing tools (e.g., Canva, CapCut, or Adobe Express).
- Strong analytical mindset with the ability to interpret data and adjust strategies accordingly.
- Highly organized, detail-oriented, and able to work independently under deadlines.