Deskripsi Pekerjaan
Are you a creative storyteller with a passion for digital trends? Auraluxe Indonesia is looking for a dynamic and innovative Social Media Officer to join our growing marketing team in Jakarta Utara. In this role, you will be the voice of our brand, crafting compelling narratives that resonate with our audience and drive engagement across multiple platforms.
We are seeking a digital native who understands the nuances of social media algorithms, community management, and visual storytelling. You will work closely with our creative team to develop high-impact content that elevates our brand identity and fosters meaningful connections with our customers. If you are trend-savvy, data-driven, and ready to take our social presence to the next level, we want to hear from you!
Tanggung Jawab
- Develop and execute a comprehensive social media content calendar across platforms like Instagram, TikTok, and LinkedIn.
- Create engaging, high-quality visual and written content that aligns with Auraluxe Indonesia's brand voice.
- Monitor and analyze social media performance metrics to optimize strategies and achieve growth objectives.
- Actively manage online communities by engaging with followers and addressing inquiries in a timely, professional manner.
- Collaborate with the marketing team to brainstorm creative campaigns and promotional activities.
- Stay updated on the latest digital marketing trends, platform updates, and emerging social media tools.
- Coordinate with influencers and partners to execute effective social media collaborations.
Kualifikasi
- Bachelor's Degree in Marketing, Communications, Public Relations, or a related field.
- Minimum 1-2 years of experience in social media management or digital marketing.
- Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite, CapCut).
- Deep understanding of social media platform algorithms and digital advertising best practices.
- Excellent copywriting and editing skills in both Bahasa Indonesia and English.
- Strong analytical mindset with the ability to interpret data and adjust strategies accordingly.
- Ability to thrive in a fast-paced environment and handle multiple projects simultaneously.