Deskripsi Pekerjaan
Are you a creative storyteller with a passion for sports and digital trends? NCRSport is looking for a dynamic and data-driven Social Media Specialist to join our team in Bandung. In this role, you will be the voice of our brand, responsible for crafting compelling content strategies that resonate with our community and drive meaningful engagement.
As our Social Media Specialist, you will play a pivotal role in shaping our digital presence. You will plan, execute, and analyze social media campaigns across multiple platforms, ensuring every post aligns with our brand identity and marketing objectives. We are looking for an individual who thrives in a fast-paced environment and stays ahead of the curve regarding algorithm updates, trending topics, and creative storytelling formats.
Tanggung Jawab
- Develop and execute comprehensive social media content calendars across Instagram, TikTok, Facebook, and Twitter.
- Create engaging, high-quality visual and written content that aligns with brand guidelines.
- Manage community engagement by responding to comments, messages, and fostering healthy discussions.
- Monitor and analyze social media KPIs (reach, engagement, conversion) to optimize future strategies.
- Collaborate with the marketing team to align social media activities with broader company goals and promotions.
- Stay updated with the latest social media trends, tools, and best practices to maintain a competitive edge.
- Manage paid social advertising campaigns to drive brand awareness and traffic to the website.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- Proven work experience as a Social Media Specialist or similar role (fresh graduates with a strong portfolio are encouraged to apply).
- Excellent command of written and spoken Indonesian and English.
- Strong understanding of social media metrics and analytics tools (e.g., Meta Business Suite, Google Analytics).
- Basic proficiency in graphic design (Canva/Adobe Creative Suite) and video editing (CapCut/Premiere Rush).
- Creative mindset with an eye for photography, videography, and aesthetic layout.
- Ability to work independently and as part of a collaborative team in a fast-paced environment.