Deskripsi Pekerjaan
Are you a creative storyteller with a passion for digital growth? PT. Permata Azzuri Sehat is seeking a dynamic and results-driven Social Media Specialist to join our team in Jakarta Selatan. In this role, you will be the voice of our brand across all social platforms, crafting engaging content that resonates with our audience and drives meaningful community interaction.
We are looking for an individual who stays ahead of digital trends, understands the nuances of various platforms, and knows how to turn data-backed insights into creative social strategies. You will play a pivotal role in strengthening our brand presence and fostering customer loyalty through authentic communication and high-impact visuals.
Tanggung Jawab
- Develop, implement, and manage a comprehensive social media strategy to increase brand awareness and engagement.
- Create, curate, and schedule high-quality content across platforms including Instagram, TikTok, Facebook, and LinkedIn.
- Monitor and analyze social media KPIs, providing monthly reports and actionable insights for improvement.
- Engage with the community by responding to comments and messages in a timely and professional manner.
- Collaborate with the marketing team to align social media campaigns with overall company marketing objectives.
- Stay up-to-date with the latest digital trends, platform algorithm changes, and best practices in social media marketing.
- Manage social media advertising budgets and execute paid social campaigns to drive traffic and lead generation.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- Minimum 1-2 years of proven experience in social media management or digital marketing.
- Proficiency in content creation tools such as Canva, Adobe Creative Suite, or CapCut.
- Excellent copywriting and editing skills in both Bahasa Indonesia and English.
- Strong analytical skills with the ability to interpret data from social media insights.
- Creative mindset with a keen eye for design and current social media trends.
- Ability to work independently and manage multiple projects under tight deadlines.