Deskripsi Pekerjaan
Are you a creative storyteller passionate about making a difference? Bali Animal Welfare Association (BAWA) is seeking a dedicated Social Media Specialist to manage our online presence and amplify our mission to improve the lives of animals in Bali. In this role, you will develop and execute engaging digital strategies that raise awareness, drive engagement, and support our fundraising efforts.
You will be the voice of BAWA across various platforms, crafting compelling content that resonates with our diverse audience. From stunning visuals to impactful storytelling, your work will directly contribute to the welfare of countless animals. If you have a knack for digital marketing and a heart for animal advocacy, we want to hear from you.
Tanggung Jawab
- Develop and implement comprehensive social media strategies for Facebook, Instagram, TikTok, and LinkedIn to increase brand visibility.
- Create high-quality, engaging content including graphics, videos, and copy that aligns with BAWA's brand voice.
- Manage community engagement by responding to comments, messages, and inquiries in a timely and compassionate manner.
- Plan and execute digital marketing campaigns to drive donations and volunteer sign-ups.
- Monitor social media analytics to track performance, identify trends, and optimize future content.
- Collaborate with the marketing team and external partners to ensure consistent messaging.
Kualifikasi
- Proven experience in social media management and digital marketing (min. 2 years).
- Strong writing and copywriting skills with the ability to adapt tone for different audiences.
- Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite) and basic video editing.
- Understanding of SEO principles and basic analytics tools.
- Passion for animal welfare and knowledge of the local context in Bali is highly preferred.
- Ability to work independently and manage multiple projects in a fast-paced environment.