Deskripsi Pekerjaan
Are you a creative storyteller with a passion for digital engagement? The Hiro Group is looking for a dedicated Social Media Specialist to join our dynamic marketing team. In this role, you will play a pivotal part in shaping our brand voice and driving audience growth across various digital platforms.
As a Social Media Specialist, you will be responsible for crafting compelling content, managing community interactions, and analyzing performance metrics to ensure our strategies align with business goals. We are seeking a proactive individual who thrives in a fast-paced environment and is eager to contribute to the growth of a leading company.
Tanggung Jawab
- Develop and implement innovative social media strategies to increase brand awareness and engagement.
- Create high-quality, engaging content including captions, images, and videos tailored for Facebook, Instagram, and other platforms.
- Monitor social media trends, competitor activities, and industry news to stay ahead of the curve.
- Manage and grow the online community by responding to comments, messages, and inquiries in a timely manner.
- Analyze social media performance data and prepare regular reports to optimize content and strategies.
- Collaborate with the marketing team to align social media campaigns with broader promotional activities.
- Oversee ad campaigns (if applicable) to ensure budget efficiency and high ROI.
Kualifikasi
- Minimum 1-2 years of experience as a Social Media Specialist or Content Creator.
- Bachelor’s degree in Marketing, Communication, or a related field.
- Excellent command of the English language with strong copywriting skills in Indonesian.
- Proficient in using design tools such as Canva, Adobe Creative Suite, or video editing software.
- Strong analytical skills with the ability to interpret data and draw actionable insights.
- Detail-oriented with a creative mindset and a keen eye for visual aesthetics.
- Ability to work independently and meet deadlines in a fast-paced environment.