Deskripsi Pekerjaan
Are you a creative storyteller with a pulse on the latest digital trends? Our team is looking for a passionate Social Media Specialist to join our dynamic company in Jakarta Barat. In this role, you will be the voice of our brand across all social platforms, crafting compelling narratives that resonate with our target audience and drive meaningful engagement.
We are looking for someone who doesn't just 'post' content but understands the strategy behind it. You will be responsible for conceptualizing, producing, and editing high-quality multimedia content while analyzing performance metrics to optimize our growth. If you are data-driven, creatively bold, and ready to elevate a brand’s digital footprint, we want to hear from you.
Tanggung Jawab
- Develop, implement, and manage comprehensive social media strategies to increase brand awareness and engagement.
- Produce high-quality visual and video content for Instagram, TikTok, LinkedIn, and Facebook.
- Maintain a consistent content calendar, ensuring timely publication and relevance to current trends.
- Actively monitor and engage with the community, responding to comments and inquiries to build brand loyalty.
- Analyze weekly and monthly performance metrics to provide insights and improve campaign effectiveness.
- Collaborate with internal teams to align social media activities with broader marketing and business objectives.
- Stay up-to-date with the latest social media best practices, platform algorithm updates, and digital marketing technologies.
Kualifikasi
- Bachelor’s degree in Marketing, Communication, Journalism, or a related field.
- Minimum 2 years of experience managing social media accounts for a brand or agency.
- Strong portfolio demonstrating proficiency in content creation and video editing (CapCut, Adobe Premiere, or similar).
- Excellent command of Indonesian and English, with a flair for creative copywriting.
- Deep understanding of platform-specific features (Reels, TikTok Trends, Stories, Analytics tools).
- Data-driven mindset with the ability to translate complex analytics into actionable strategies.
- Highly creative, organized, and capable of working in a fast-paced environment.