Deskripsi Pekerjaan
Are you a passionate beauty enthusiast who stays ahead of skincare and makeup trends on Instagram and TikTok? Transform your passion into a rewarding career with Private Advertiser! We're seeking a dynamic Social Media Specialist to elevate our beauty brand's digital presence. In this role, you'll develop engaging content strategies that resonate with our beauty-conscious audience, driving brand awareness and community growth. You'll collaborate with creative teams to produce visually compelling campaigns while staying ahead of emerging beauty trends and platform algorithms. This is your chance to blend your love for beauty with cutting-edge digital marketing in a supportive environment where your creativity thrives.
Tanggung Jawab
- Develop and execute comprehensive social media strategies for Instagram and TikTok focused on beauty industry
- Create engaging content including graphics, videos, and reels aligned with current beauty trends
- Monitor industry trends and competitor activities to identify content opportunities
- Manage community engagement through comments, DMs, and interactive features
- Analyze performance metrics to optimize campaigns and report on ROI
- Collaborate with marketing team on cross-platform campaigns
- Maintain brand voice consistency across all social channels
Kualifikasi
- Minimum 2 years of social media management experience, preferably in beauty/fashion industry
- Deep understanding of Instagram and TikTok algorithms and best practices
- Proven track record of growing social media engagement and following
- Strong graphic design and video editing skills (Canva, Premiere Pro, etc.)
- Excellent written communication in Indonesian and English
- Data-driven mindset with experience using analytics tools
- Portfolio demonstrating successful social media campaigns
- Ability to work in a fast-paced startup environment