Deskripsi Pekerjaan
PT Keisha Global Grup is seeking a dynamic, creative, and results-driven Social Media Specialist & Marketing professional to join our growing team in Jakarta Selatan. If you have a passion for storytelling, digital trends, and building online communities that drive real business growth, we want to hear from you.
As our Social Media Specialist, you will be the voice of our brand across all digital platforms. You will be responsible for conceptualizing, creating, and executing high-impact marketing campaigns that engage our target audience and elevate our brand presence. The ideal candidate is an innovative thinker who stays ahead of social media algorithm changes and knows how to turn data insights into actionable marketing strategies.
This role offers an exciting opportunity to shape the digital identity of a forward-thinking company. You will work closely with the marketing team to brainstorm innovative content, manage day-to-day interactions, and analyze performance metrics to ensure we are consistently meeting our objectives.
Tanggung Jawab
- Develop, implement, and manage our overall social media strategy across Instagram, TikTok, LinkedIn, and other relevant platforms.
- Create high-quality, engaging visual and written content (copywriting, image/video editing) that aligns with brand identity.
- Plan and maintain a comprehensive content calendar, ensuring timely posting and consistent brand voice.
- Monitor social media trends, emerging tools, and competitive landscape to keep our brand at the forefront of the industry.
- Engage with the online community by responding to comments and messages to foster brand loyalty and customer satisfaction.
- Collaborate with the marketing team to execute integrated campaigns that support business goals and product launches.
- Track, analyze, and report on social media KPIs (engagement, reach, traffic, conversion) to optimize future campaigns.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Minimum 2 years of proven experience in social media management or digital marketing roles.
- Deep understanding of social media platform algorithms, analytics tools, and content trends.
- Excellent copywriting skills with the ability to adapt tone for different platforms.
- Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing apps (e.g., CapCut).
- Strong analytical mindset with the ability to interpret data and translate it into marketing strategies.
- Proactive, creative problem-solver with a strong attention to detail.
- Ability to work independently and manage multiple projects simultaneously under tight deadlines.