Deskripsi Pekerjaan
Are you a dynamic marketing professional with a passion for cross-cultural communication? Private Advertiser is seeking a skilled **Staff Marketing (Mandarin)** to lead our expansion strategies in the Chinese market. In this pivotal role, you will be the voice of our brand, crafting compelling narratives that resonate with Mandarin-speaking audiences while leveraging digital platforms to drive engagement and sales. You will not only manage our marketing initiatives but also provide strategic insights into local trends and consumer preferences. We value creativity, data-driven decision-making, and the ability to work in a fast-paced environment. Our offer includes a competitive salary, comprehensive health insurance, and the flexibility to work from anywhere, ensuring a healthy work-life balance. If you are ready to take your career to the next level and make a tangible impact on global growth, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies specifically tailored for the Chinese market.
- Create high-quality, culturally relevant content (blogs, social media posts, advertisements) in both Mandarin and English.
- Manage and optimize digital campaigns on major Chinese platforms, including WeChat, Douyin, and Little Red Book.
- Analyze market trends, competitor activities, and consumer behavior to refine marketing tactics.
- Collaborate with the sales and product teams to align marketing goals with business objectives.
- Build and maintain relationships with local influencers, media outlets, and partners.
- Prepare performance reports and present data-driven insights to stakeholders.
Kualifikasi
- Native or near-native proficiency in Mandarin and strong written English skills.
- Minimum of 2-3 years of experience in marketing, with a focus on cross-cultural or international markets.
- Deep understanding of Chinese consumer behavior and digital ecosystem.
- Proven track record of managing successful digital marketing campaigns and growing brand awareness.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Excellent communication, interpersonal, and project management skills.
- Ability to work independently in a flexible, remote-friendly environment.