Deskripsi Pekerjaan
Are you a creative trendsetter with an eye for viral potential? Milk & Madu, a vibrant and growing lifestyle brand, is looking for a dynamic TikTok Specialist to join our team in the heart of Bali. If you live and breathe short-form video content and understand the pulse of TikTok trends, we want to hear from you!
As our TikTok Specialist, you will be responsible for shaping our brand voice, driving community engagement, and executing a content strategy that elevates our presence in the hospitality industry. You will have the creative freedom to experiment with new formats, collaborate with influencers, and capture the unique aesthetic of our locations.
We offer a professional development environment where your creativity is valued, alongside a competitive salary and the incredible lifestyle benefits of living and working in beautiful Badung, Bali. Join us in making Milk & Madu the most talked-about brand on the feed.
Tanggung Jawab
- Develop, film, and edit high-quality short-form video content tailored for TikTok and Instagram Reels.
- Manage the end-to-end production process, including scriptwriting, storyboarding, shooting, and post-production.
- Stay ahead of trending audio, challenges, and TikTok culture to integrate the brand into relevant conversations.
- Monitor and analyze performance metrics to optimize reach, engagement, and follower growth.
- Collaborate with the marketing team to align TikTok content with broader brand campaigns and seasonal promotions.
- Engage with the community by responding to comments and fostering meaningful interactions.
- Identify and coordinate collaborations with local Bali-based influencers and creators.
Kualifikasi
- Proven experience as a TikTok Creator, Social Media Manager, or Content Specialist with a portfolio of viral or high-performing content.
- Deep understanding of TikTok's algorithm, editing tools (CapCut, Premiere Rush, etc.), and native video features.
- Strong storytelling skills with a keen eye for visual aesthetics, lighting, and composition.
- Excellent communication skills in English; professional, energetic, and highly creative.
- Ability to work autonomously and manage multiple projects in a fast-paced environment.
- Passion for the hospitality, food, and lifestyle industry.
- Current residency or willingness to relocate to Badung, Bali.