Deskripsi Pekerjaan
Are you a data-driven professional with a passion for the fast-paced FMCG industry? Bintang Inti Abadi is seeking a highly analytical and strategic Trade Marketing & Pricing Supervisor to join our dynamic team in Tangerang. In this pivotal role, you will be responsible for bridging the gap between brand strategy and retail execution, ensuring our pricing models remain competitive while maximizing trade profitability.
As our Trade Marketing & Pricing Supervisor, you will leverage your expertise in market trends, competitor analysis, and retail dynamics to drive sales growth. You will collaborate closely with sales and marketing departments to design impactful trade programs that increase market share and strengthen our brand presence at the point of sale. If you thrive in a collaborative environment and possess the analytical rigor to turn complex data into actionable commercial insights, we want to hear from you.
Tanggung Jawab
- Develop and implement innovative trade marketing strategies to drive product visibility and sales velocity.
- Conduct deep-dive market analysis to determine optimal pricing structures and discount schemes for FMCG retail channels.
- Monitor competitor pricing and market trends to provide actionable recommendations to the management team.
- Manage trade promotion budgets, ensuring high ROI and alignment with organizational revenue targets.
- Coordinate with internal sales teams to execute trade activities, planograms, and point-of-purchase displays.
- Analyze weekly and monthly sales reports to identify performance gaps and growth opportunities.
- Maintain effective relationships with retail partners to ensure optimal shelf placement and brand alignment.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, Economics, or a related field.
- Minimum 2-3 years of experience in Trade Marketing, Pricing Strategy, or Category Management within the FMCG sector.
- Strong analytical skills with proficiency in Microsoft Excel (VLOOKUP, Pivot Tables) and data visualization tools.
- Deep understanding of retail mechanics, distribution channels, and consumer behavior.
- Excellent communication and stakeholder management skills.
- Ability to work under pressure and meet tight deadlines in a fast-moving environment.
- Strong problem-solving mindset and high attention to detail.