Deskripsi Pekerjaan
TOA Group is seeking a creative and analytical Trade Promotion Officer to drive sales growth through strategic promotional initiatives. In this dynamic role, you will develop, implement, and evaluate comprehensive trade promotion programs that enhance brand visibility and market share. You'll collaborate closely with sales and marketing teams to align promotional strategies with business objectives, analyze market trends to identify growth opportunities, and optimize promotional ROI through data-driven insights. This position offers the chance to shape innovative campaigns that directly impact our bottom line while working in a collaborative environment that values creativity and analytical rigor.
Tanggung Jawab
- Develop and execute comprehensive trade promotion plans to boost sales and market penetration
- Analyze sales data and market trends to identify promotional opportunities
- Coordinate with sales teams to implement promotional activities in retail channels
- Monitor and evaluate promotional campaign effectiveness through KPI tracking
- Prepare detailed reports on promotional performance and ROI analysis
- Collaborate with marketing team on integrated campaigns and messaging
- Manage promotional budgets and ensure cost-effective resource allocation
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- Minimum 2 years of experience in trade promotions or marketing
- Strong analytical skills with experience in data interpretation
- Excellent communication and presentation abilities
- Proven ability to manage multiple projects simultaneously
- Proficiency in Microsoft Office Suite and data analysis tools
- Creative problem-solving mindset with attention to detail