Deskripsi Pekerjaan
We are seeking a visionary and strategic Visual Merchandising Manager to join the dynamic team at Robinsons Handyman. In this role, you will be the guardian of our brand's aesthetic, combining artistic creativity with sharp business acumen to drive sales and enhance the customer experience. You will lead the visual strategy across our stores, ensuring that every display tells a compelling story and resonates with our diverse customer base.
As a key leader in the retail operations, you will oversee the design and implementation of floor plans, window displays, and in-store fixtures. You will collaborate closely with store managers and marketing teams to execute seasonal campaigns and promotional events that capture attention and convert foot traffic. Your deep understanding of consumer behavior will be crucial in optimizing store layouts to improve traffic flow and product visibility. This is an excellent opportunity for a creative professional to make a significant impact on a leading retail brand in the Philippines.
Tanggung Jawab
- Develop and execute innovative visual merchandising strategies that align with brand guidelines and seasonal trends.
- Design and maintain eye-catching window displays and in-store product presentations to maximize visual impact.
- Conduct regular store visits to audit visual standards, provide constructive feedback, and train staff on execution techniques.
- Analyze sales data and visual metrics to identify opportunities for layout optimization and improve conversion rates.
- Collaborate with the marketing department to create cohesive in-store promotional materials and campaign activations.
- Manage the procurement and maintenance of visual assets, including props, fixtures, and seasonal stock.
- Lead and mentor a team of visual merchandisers, fostering a culture of creativity and excellence.
Kualifikasi
- Bachelor’s degree in Fine Arts, Interior Design, Marketing, or a related field.
- Minimum of 3-5 years of experience in visual merchandising or retail management.
- Proven track record of developing successful visual strategies that directly contribute to sales growth.
- Strong portfolio demonstrating creativity, attention to detail, and proficiency in layout design.
- Proficiency in design software such as Adobe Photoshop, Illustrator, or InDesign.
- Excellent communication and leadership skills with the ability to motivate a team.
- Ability to work flexible hours, including weekends and holidays, to meet business demands.